Minidreamers is a mini department store for kids, carrying over 120 kids clothing lines from around the world! Founded by two sisters, Melody and Michelle, the team works to keep up with upcoming trends as well as curate and creatively style, so parents don’t have to.
We have worked with MiniDreamers over the last few years to optimize the site with an iterative custom design approach. In the summer of 2022, we saw an opportunity for a slight rebrand and retheme to a Shopify 2.0 theme to provide a more solid code base and better functionality.
We have designed and implemented a number of custom sections to showcase the fun brand personality, a Quick Add functionality on category pages, and a custom Designers page which is key to the site product curation.
We’ve also provided email and SMS marketing support through Klaviyo audits and strategizing plans for growing this lucrative channel.
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