Turning Great Flavors into Great Online Sales

Shopify Growth Partner for CPG Food & Beverage Brands

In a crowded CPG market, your Shopify store needs to convert clearly and scale confidently. From subscription models and bundling to performance optimization and AI-ready site architecture, we help food and beverage brands build DTC channels that drive real growth. Inspired by conversations at Expo West, we’re helping brands stay ahead as product discovery continues to evolve.

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Featured Clients

OATLY logoBig Green Egg logoVYBES logoExplorer Cold Brew logo
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Flying Ostrich logoBetter Brand logo

Key Topics at Expo West

At Expo West, we expect one theme to resonate: product discovery is shifting. AI tools are increasingly shaping how shoppers compare ingredients, evaluate claims, and choose between brands.

As these systems influence buying decisions, clarity in structure, data, and positioning matters more than ever. Brands that organize their Shopify stores intentionally will be better positioned as AI-powered discovery expands.

That’s why we introduced our AI Visibility Audit for CPG brands looking to understand how their products are surfaced and where opportunities exist.

Learn About our AI Visibility Audit

Why CPG Food & Beverage Brands Trust Netalico

CPG eCommerce demands clarity, structure, and scalability. From complex subscription models and bundling logic to ingredient transparency and compliance considerations, food and beverage brands face challenges that go beyond standard Shopify implementations.

We help CPG brands build high-performing Shopify foundations that convert consistently and support long-term growth. Our focus extends from site performance and retention strategy to clean product architecture that strengthens both customer experience and discoverability. The result is a store designed to scale alongside your brand.

Shopify Services for Food and Beverage Brands

UX Design & CRO Strategy

CPG sites need to educate quickly on ingredients, usage, storage, and flavor. We streamline the purchase path, reduce friction, and improve conversion with UX strategies built specifically for food and beverage brands.

Technical Implementation & Support

From complex shipping rules to multiple fulfillment partners and ERP integrations, we build Shopify systems that work seamlessly with your existing operations or design custom solutions when required.

Smart Product Bundling

Launching gift sets or variety packs should not require developer support each time. We design flexible bundling logic that empowers your team to create and manage offers in-house.

Retail & Wholesale Functionality

Need different pricing or shopping experiences for wholesale buyers? We build tailored B2B functionality that supports both retail and DTC channels without duplicating work or complicating internal workflows.

Hear from Our Clients

"Thanks to them, we’re having the best year of online sales we’ve ever had...Their work has been instrumental in helping us double our conversion rates."

—Jonathan Eppers, CEO/Founder

VYBES reached out to us for help with UX/UI strategy, design, and Shopify development in the fall of 2021 & have been working with us ever since.

See the full case study

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Powering CPG Growth with the Right Tech Stack

Scaling a food or beverage brand requires more than a storefront. Subscriptions, bundling, customer support, and merchandising tools must work together seamlessly. We recommend and implement Shopify apps we know perform well for CPG brands, from lifecycle marketing to subscription management and intelligent product merchandising.

Because we maintain strong relationships with these partners, our clients benefit from faster support and direct access to solutions. Through our Partner for Good program, any revenue we earn from those app partnerships supports causes we care about.

Email & SMS That Drives Real Revenue

Perfect for product launches, flavor restocks, and VIP promos. Klaviyo helps food & beverage brands send targeted emails and texts that turn one-time buyers into loyal fans.

Subscriptions Built for Sips, Snacks & Refills

Flexible tools for recurring orders—let customers pause, swap, or skip with ease. It’s how we helped Oatly grow subscription revenue 188% in 3 months.

Support That Gets the Ingredients Right

From “Where’s my order?” to “Is this gluten-free?”, Gorgias connects all your support channels—email, chat, social, and SMS—into one place.

“You Might Also Like” for Your Snack Shelf

Smart product recommendations that boost average order value—ideal for bundles, flavor variety packs, or that one add-on everyone loves.

Got Questions? We’ve Got Answers.

We’ve worked with a lot of food & beverage brands, and many of them come to us with the same questions—about subscriptions, CRO, app setup, migrations, and more. If yours isn’t covered here, feel free to send us a message or book a quick call and we’ll be happy to talk it through.

Ready to build what’s next?

Share a few details about your Shopify store and your goals. Our team will review and reach out to discuss how we can support your growth.

Let’s talk through your next phase of growth.

From new product launches and subscription strategy to performance optimization and AI readiness, we help CPG brands build Shopify systems that scale. Book a call and we’ll walk through your current setup and outline a clear path forward.

Book a Call